Baby-G Watches & Joyrich Go On a Fashion Joy Ride

Check out the new Baby-G watch. A combination of Joyrich touch and Baby-G tech, this watch is great for the hip modern woman. Find out how sporty has gone fashionable!

We’ve all seen the G-Shock. While I think the watches are great for men and extreme sports, for the most part they are not suitable for all women. Wouldn’t we like all the technology and rugged style for us ladies without sacrificing too much femininity. Some may have heard, and some haven’t. Here’s some info on the Baby G watches.
Baby G - G-Shock- Joyrich Watch Big Model

Baby-G Watches Style and Tech

If you’ve seen G-Shock watches, the Baby G watches offer the same durable shock-resistant structure with a touch of girly style. Baby-G watches have 100mm – 200mm of water resistance. Use them for all sports, light or tough! The special wire protectors designed to guard the case not only play a role in enhancing shock resistance but also contribute as a design accent to Baby-G’s sporty look. They have four series based on color (White series, black series, blue series and pink series). They also have a various watches in their limited series. Baby-G teams with a designer and/or artist to create a special watch.

Here’s a bit of recent news and new additions to their limited collection:

Baby-G and Joyrich Go for a Joy ride

Today they announced they collab with Joyrich. The limited collection brings a whole new sense of style to the technologically advanced Baby G watch.

Joyrich is a Japanese street fashion with Los Angeles vibes inspired fashion. Mixed with the Baby G watch, the Joyrich is a example of fashionable tech.

Baby G - G-Shock- Joyrich Watch Big

“We’re thrilled to team up with Baby-G on a watch that we know resonates so well with the hip, modern woman,” said Designer and Creative Director of Joyrich David Melgar. “Our fans have a great energy and totally uninhibited fashion sense – they like to play with their looks, spin their style and experiment. The Baby-G woman is likewise confident and fearless with her choices, which we love and know will also love this timepiece!”

From the Baby-G and Joyrich Press Release

Casio Baby-G has struck fashion gold with its newest designer collaboration partner, L.A. street wear brand, Joyrich! Coupling Baby-G’s fierce and fashionable aesthetic with Joyrich’s notoriety as wearable art, this women’s watch is poised to send wearers on a “wild ride!”

Joyrich, a label made famous for its own creative collaboration of Japanese street fashion mixed with the relaxed, carefree vibe of Los Angeles, lends a great vision and spirit to Baby-G’s collaboration portfolio with this model. Pink digital watch with lepard print resin band and gold mirror face.

Shock Resistant
200M Water Resistant
1/100th Second Stopwatch

It’s a great accessory for gyms or even regular casual outfits. You can find these watches at Macy’s and Lord & Taylor. For more places to buy Baby-G watches CLICK HERE